LOUIS CAMASSA
DEMO REEL
THE MISSION
I equip executives to lead with clarity and conviction in the age of AI. Too many leaders are stuck in hesitation, overwhelmed by hype, second‑guessing decisions, and quietly fearing replacement. I cut through the noise to replace fear with clarity and turn disruption into a strategic advantage. My clarity‑first framework accelerates adoption, boosts productivity, and sharpens decision‑making across the organization. This isn’t about teaching tools; it’s about transforming leadership so teams move from reactive to decisive, from overwhelmed to unstoppable. When you lead with clarity, you win. Again and again.
MEET LOUIS
Louis Camassa is a seasoned product leader and entrepreneur with two successful SaaS exits and a proven record of scaling platforms that generate billions in annual GMV. As Director of Product at Rithum, he partners with leading global brands and retailers to drive eCommerce success. Louis has launched award-winning AI and ML products, advises one of his region’s largest credit unions on fintech strategy, and is widely recognized for his strategic insights. He is a sought-after business mentor and speaker, with features in leading publications including FastCompany, Forbes, Entrepreneur, Digital Commerce 360, and Practical Ecommerce.
LOUIS' TALKS
From Fear to First‑Mover: Turn AI Into Your Strategic Advantage
Most executives don’t lose to AI because of the technology, they lose because of the uncertainty and their unwillingness to adapt. They’re drowning in hype, second‑guessing every move, and quietly fearing they’ll be replaced. The leaders who win aren’t the fastest tool adopters… they’re the ones who cut through the noise, replace fear with clarity, and turn AI into a strategic advantage before everyone else realizes what’s happening.
In this keynote, Louis Camassa shows you how to lead AI adoption with confidence. His clarity‑first framework accelerates adoption by up to **5x**, cuts operating costs by as much as **30%**, and boosts productivity by over **40%**. You’ll discover how to shift your team from reactive to decisive, from overwhelmed to unstoppable.
This isn’t about mastering prompts, it’s about mastering leadership in the age of AI. When you lead from fear, you follow. When you lead with clarity, you win. Again and again.
Balancing High Performance: Health, Family, and Leadership
What does it take to perform at a high level in every area of life, without burning out? Louis draws from real experiences: a transformative event being held at gunpoint, setting state deadlift records, training alongside UFC Light Heavyweight Champions, standing up one of the nation’s largest COVID-19 vaccination sites in weeks, raising a young family, and leading teams for the world’s fourth-largest eCommerce network. Attendees will walk away with simple, repeatable techniques to strengthen their health, how to reframe adversity, stay present at home, and lead with clarity at work.
Everything Is Easy: Reframing for Extraordinary Growth
Most leaders make life harder than it needs to be, carrying pressure, overthinking, and burning energy just to keep up. But everything is easy when you learn to frame it right. In this talk, Louis shows how to cut through noise, release self-limiting beliefs, and unlock a mindset where focus, energy, and impact flow naturally. Attendees will leave with practical strategies to lead with clarity and create growth that’s energizing.
